WHAT IS A DIGITAL TWIN OF A TRADE FAIR?
In this context, a digital twin is a navigable 3D counterpart to an exhibition environment. It can reflect the layout, stands and visitor routes of a physical event while giving remote visitors a way to explore its exhibitors. A useful twin needs more than visual similarity: people should be able to find information and understand whom to contact.
A GLOBAL EXHIBITION EXPERIENCE
Physical trade fairs bring people together in one place for a limited time. Our concept investigates how a complementary digital environment could help people in different countries explore an event without beginning their visit at a static directory. The goal is spatial discovery: moving through halls, noticing a stand, opening company material and choosing how to connect.
THE METAVERSEXPO DEMO
Fixo Games is developing a PC demo of Metaversexpo. Current visual development includes an exhibition entrance, halls, exhibitor stands and interface concepts for brochure viewing and exhibitor contact. These are development scenes and interaction concepts; they do not represent a publicly released event or a finished product.
The project grows from Fixo Studio's experience creating 3D visual environments since 2009. Fixo Games is the emerging game studio brand applying that visual craft to explorable worlds.
FOR ORGANIZERS AND EXHIBITORS
We are interested in conversations about pilot exhibitions, accurate 3D representation and the practical information visitors need at a stand. If you organize a fair or exhibit internationally, tell us what visitors most often struggle to find. That feedback can inform the demo as it develops.